How To Write Copy 2X Faster With a Personal AI
It's never been easier to build your own army of AIs.
I’m writing a weekly newsletter for a local business.
It used to take me 5-6 hours every week.
But then, I found a way to build my own AI.
Once I’ve programmed my AI for my needs, I’ve cut my writing work by 50%.
Later, I did it with a dozen other projects.
You can do the same.
What is a Personal AI?
Personal AI = GPT.
GPTs are custom versions of ChatGPT. They allow you to enhance ChatGPT’s original capabilities using custom instructions and extra knowledge.Your GPT will be tailored to your specific needs. It will know what you know, respond in the way that fits you, and perform better than you on specific tasks.
How to create a GPT?
All you need is a ChatGPT plus (trust me, it’s worth it), go to “Explore GPTs” and click “Create”.
How to make your GPT powerful (in minutes)
This part makes all the difference. You must know how to train your GPT to get the most out of it.
Use these ways to train your GPT. Each step will only take a few minutes.
Follow the prompts: first, build the foundation using the “Create” tab. Answer the questions to set a name, picture, and tone of voice for your GPT.
Add instructions: go to the “Configure” tab and add any custom instructions that will improve the GPT for your use case.
- What does it need to do?
- What does it need to know?
- How should it behave?
- What should it avoid doing?
For example, to write the newsletter for this local business, I’ve asked my GPT not to include emojis, keep paragraphs short, and address my audience as” “friends.” I also shared the structure of my newsletter so he can provide me with a template when I start writing.Knowledge: upload files to your GPT. This powerful feature allows you to train your GPT on large amounts of data and make his response more accurate.
For example, a best practice for training AI is to provide examples.
I’ve uploaded all my previous newsletters to the Knowledge section. I’ve also added information about the local business I work for, my audience, and the goals and strategy of the newsletter.
Quick tip: Use the right window to test GPT’s responses and make adjustments throughout the process.
Once our GPT is ready, we can publish it, share it with a few people, or make it private.
How I use my GPTs to write better and faster copy
Everything in the list below can be done with the regular ChatGPT model.
However, the quality of the answers is 10X better with a trained GPT. You'll notice the answers are better and require less editing.
Ideas: when I don’t know what to write about, my GPT suggests content ideas that connect with my audience.
Subject lines / Headlines: the subject line is the most important part of a newsletter. That’s why I use my GPT to generate at least 15 good headlines before I choose one.
Outline: it’s much easier to start writing my newsletter when I give my GPT 3 rough ideas, and he gives me a quick first draft in the correct format.
Formatting: Sometimes, I get my information from social media posts. I feed these to my GPT, ask him to remove hashtags and emojis, and format the post based on the newsletter rules.
Writing: I do most of the writing myself, but when I get stuck on a sentence, I ask my GPT to continue my sentences or even write whole paragraphs I can edit later.
A/B testing: to increase open rates, it’s essential to test different sending times, audiences, and content types. I consulted with my GPT on various tests I should run and made him create a few versions of the same newsletter in case I need to test something (for example, I might ask my GPT for a few subject lines with different attributes to test).